Key Advantages of Launching a Business in Turkey
Starting a business in Turkey offers numerous benefits, including strategic market access, government incentives, and a skilled workforce. Turkey has emerged as a strategic hub for entrepreneurs and investors alike, thanks to its dynamic economy, young population, and strategic location. Starting a business in Turkey can unlock numerous advantages, from accessing new markets to benefiting from government incentives. In this article, we will explore the top benefits of launching a business in Turkey and why it’s an excellent destination for foreign investors.
Strategic Geographic Location
Turkey’s unique geographic position, bridging Europe and Asia, offers unparalleled access to key markets. Entrepreneurs can easily connect with Europe, the Middle East, Central Asia, and Africa. This makes Turkey an ideal base for companies looking to expand their international presence and tap into emerging markets.
The country’s modern infrastructure in terms of transportation, including advanced ports, railways, and highways, further enhances its value as a strategic location. This ensures efficient logistics and a smooth flow of goods and services.

Growing and Dynamic Economy
Turkey’s economy has shown consistent growth over the past few decades, making it one of the largest economies in the world. Despite global challenges, Turkey remains resilient, with a GDP that reflects strong industrial and service sectors. Entrepreneurs can take advantage of this growing economy to expand their businesses.
Turkey’s diverse economy, encompassing industries like manufacturing, tourism, and technology, provides ample opportunities for different types of businesses. Whether you’re looking to enter the tech sector or the retail market, Turkey offers a dynamic and competitive environment.
Access to a Large Consumer Market
Turkey has a population of over 80 million people, most of whom are young and tech-savvy. This youthful population represents a significant consumer base, offering numerous opportunities for businesses to thrive. The country’s growing middle class is increasingly demanding higher quality goods and services, which creates fertile ground for new businesses.
Additionally, Turkey’s free trade agreements with numerous countries allow entrepreneurs to reach an even larger audience beyond its borders. This access to regional markets makes Turkey a lucrative choice for foreign investors.
Government Incentives and Support
One of the most appealing aspects of starting a business in Turkey is the wide range of government incentives available to foreign investors. These incentives are designed to boost foreign direct investment and include tax exemptions, reduced customs duties, and subsidies in various sectors like technology, manufacturing, and renewable energy.
Moreover, Turkey has established free zones where businesses can benefit from additional financial incentives, such as exemption from VAT and customs duties. This makes it more affordable to set up operations and reduces the overall cost of doing business.
Skilled and Competitive Workforce
Turkey’s labor market offers a large pool of skilled and educated workers, particularly in sectors like technology, engineering, and finance. The country has a high number of university graduates entering the workforce each year, providing businesses with access to top talent.
Additionally, the labor costs in Turkey are relatively lower compared to other European nations, which allows businesses to operate more cost-effectively. This combination of talent and competitive wages makes Turkey an attractive destination for foreign companies looking to scale their operations.

Robust Infrastructure
Turkey boasts a well-developed infrastructure that supports business growth. The country has made significant investments in transportation networks, energy, and communication systems. This includes high-speed internet connectivity, modern ports, and efficient public transportation systems, making it easier for businesses to operate and grow.
The Turkish government is also heavily investing in energy infrastructure, which ensures a reliable supply for both industrial and commercial purposes. This stable infrastructure is crucial for companies that rely on consistent energy and transportation services for their daily operations.
Conclusion
Turkey presents a compelling case for entrepreneurs and investors looking to start or expand their businesses. Its strategic location, growing economy, skilled workforce, and government incentives create an attractive business environment. By leveraging these advantages, businesses can tap into new markets, reduce costs, and achieve sustainable growth. Turkey is truly a promising destination for those looking to capitalize on global opportunities.
FAQ
- What are the top industries for foreign investors in Turkey?
- Key industries include technology, manufacturing, tourism, and renewable energy.
- How does Turkey’s geographic location benefit businesses?
- Turkey’s location connects Europe, Asia, and the Middle East, offering access to major markets.
- What government incentives are available to foreign investors?
- Incentives include tax exemptions, reduced customs duties, and subsidies in key sectors.
- What is the average labor cost in Turkey?
- Labor costs in Turkey are lower compared to many European countries, offering cost-effective operations.
- How large is the consumer market in Turkey?
- Turkey has a population of over 80 million, with a young, tech-savvy consumer base.
- Is Turkey’s infrastructure suitable for business growth?
- Yes, Turkey has a well-developed infrastructure, including modern ports, transportation, and energy systems.
- Can foreign companies fully own a business in Turkey?
- Yes, foreign investors can own 100% of a business in most sectors without restrictions.
- How competitive is the Turkish workforce?
- Turkey offers a skilled and educated workforce at competitive wages, making it attractive for foreign businesses.
- Are there free zones in Turkey with additional benefits?
- Yes, businesses in free zones can benefit from additional incentives, such as exemption from VAT and customs duties.
- What sectors are growing rapidly in Turkey?
- Sectors like technology, renewable energy, and tourism are experiencing rapid growth in Turkey.



